KHALALA
TM
​​​​​​​INTERNATIONAL BUSINESS OF ​FASHION
2017 KHALALA FASHION EVENTS IN PARIS, FRANCE 
25 - 31 MAY 2017

UNESCO AFRICA WEEK - FASHION
Paris, FRANCE
KHALALA POP-UP SHOP THEME | I'm an African
ABOUT | During this period, KHALALA will set up a pop up shop themed “I’m an African” aimed at promoting cultural exchange, integration, unity and solidarity within the continent in line with Africa Month celebration hosted by UNESCO in Paris. This event will promote South African culture and the international business of South African fashion and serve as a platform to celebrate African Identity.  Emerging and young South African fashion designers will join their Pan-African counterparts to showcase some of the most exciting local and Pan-African designs. The designers will include: Fashion Designers, Jewelry Manufacturers as well as Accessories manufacturer and will feature an extensive range of fashion-related design such as jewellery, millinery, footwear and handbags as well as contemporary African ceramics and visual art.  On 25 May (Africa Day and the official opening of the Pop-Up Shop, KHALALA will host a business to business cocktail event which will serve as a networking session where the most influential international buyers, celebrities, French fashion designers, media, bloggers, editors and other people of interest will be invited, all aimed at creating a platform that connects South African young and emerging fashion designers with international buyers.
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18 - 20 JUNE 2017
 
SPLASH PARIS
Paris, FRANCE
ABOUT SPLASH PARIS | This event is a showcase of luxury resort wear brands from across the world for presentation to premium buyers for Resort and High Summer. It is held annually in Paris. It is a beautifully curated show in the heart of Paris in late June. It enables buyers to have a one stop shop for all their resort wear buying needs. For this event, KHALALA will invite selected South African young and emerging swimwear designer who's brand needs to be noticed internationally and right now.
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2 - 6 JULY 2017
 
PARIS FASHION WEEK - HAUTE COUTURE
Paris, FRANCE
KHALALA POP-UP SHOP THEME | The Spirit of Ubuntu
ABOUT |   During this period, KHALALA will set up a pop up shop to exhibit and sell designs from five (5) emerging and young South African fashion designers. The 5 designers will include: 2 Fashion Designers, 2 Jewelry Manufacturers as well as 1 Accessories manufacturer. The pop-up shop will be themed “The Spirit of Ubuntu” featuring designs that reflect a set of South African values that reinforce our humanity and connectedness. To complete the ambiance, 1 South African visual artist as well as 1 contemporary African Ceramist will be invited to exhibit their works at the shop. The essence of this theme is to reinforce the interconnectedness between France and South Africa as strategic trading partners and to demonstrate the idea that when young and emerging designers do well, it spreads out for the consumption of the whole of humanity. As South Africa emerged from apartheid and began to explore ways to build a stronger and more cohesive nation, this will serve as a demonstration to the world of the economic contribution that young and emerging African designers can make through their artistic talent. This platform will serve as the beginning of a long term exchange and a business opportunity between France and South Africa while re-inforcing and strengthening the bilateral trade relations that exist between the two countries in the field of fashion design.  On 2 July (first day of Paris Fashion Week Haut Couture and the official opening of the Pop-Up Shop, KHALALA will host a business to business cocktail event which will serve as a networking session where the most influential international buyers, celebrities, French fashion designers, media, bloggers, editors and other people of interest will be invited, all aimed at creating a platform that connects South African young and emerging fashion designers with international buyers.  ​
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18 - 25 JULY 2017

 
NELSON MANDELA INTERNATIONAL DAY
Paris, FRANCE
KHALALA POP-UP SHOP THEME | How to Dress an Icon
​SPECIAL GUEST: Sonwabile Ndamase - Nelson Mandela's Personal Fashion Designer and Creator of the Madiba Shirt
ABOUT | During this period, KHALALA will set up a pop up shop themed “How to Dress an Icon”. Sonwabile Ndamase  is the man behind the Madiba shirt and the godfather of African style. On 18 July (Nelson Mandela International Day and the official opening of the Pop-Up Shop,  Sonwabile will give an opening address on his journey as a personal fashion designer to Nelson Mandela. The keynote address will also focus on the Legacy of Nelson Mandela and how designers can position themselves to dress global icons.  Five (5) emerging and young South African fashion designers, comprised of 2 Fashion Designers, 2 Jewelry Manufacturers as well as 1 Accessories manufacturers will exhibit and sell their garments. The pop-up shop is in celebration of Nelson Mandela International Day (or Mandela Day), an annual international day in honour of Nelson Mandela, celebrated each year on 18 July, Mandela's birthday. This fashion event is a global call to action that celebrates the idea that young people, through creative fashion design, have the power to transform the world. It will be a call to action for French society to spend a minimum of 67 Euros on South African fashion on display bringing French and South African people together to fight poverty and promote peace, reconciliation and cultural diversity.  On the day, KHALALA will host a business to business cocktail event which will serve as a networking session where the most influential international buyers, celebrities, French fashion designers, media, bloggers, editors and other people of interest will be invited, all aimed at creating a platform that connects South African young and emerging fashion designers with international buyers.  
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8 - 11 SEPTEMBER 2017
 
WHO'S NEXT I PREMIERE CLASS
Paris, FRANCE
​WHO'S NEXT trade show unites French and international ready-to-wear collections across 5 different areas: FAME, PRIVATE, TRENDY, URBAN, STUDIO. 20 years after its creation, WHO’S NEXT has become the leading international fashion trade show for womenswear in Europe. In January and September, the event welcomes 50,000 visitors through its doors at the Porte de Versailles Exhibition Centre in Paris, with around 700 French and international ready-to-wear brands there for them to discover. WHO’S NEXT takes place in conjunction with PREMIERE CLASSE, the leading accessories trade show.

​PREMIERE CLASS trade show presents designers from all Fashion Accessories Markets.  For 25 years, PREMIERE CLASSE has been the prestigious meeting point for fashion accessories designers, showcasing leading and emerging brands. The PREMIERE CLASSE range responds to your requirements using the market trends. Acclaimed for it’s exclusive selection, the trade show showcases 900 brands and designers in jewellery, shoes, leather goods as well as other types of accessories, especially chosen for their creativity, originality and style.  During this period, KHALALA will exhibit and sell designs from THREE emerging and young fashion designers. The designers will comprise a mix of Fashion Designers, Accessories manufacturers as well as Deco. To complete the ambiance, 1 African visual artist as well as 1 contemporary African Ceramist will be invited to exhibit their works at the shop. 

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26 SEPTEMBER - 4 OCTOBER 2017
 
PARIS FASHION WEEK - PRET-A-PORTER
Paris, FRANCE
KHALALA POP-UP SHOP THEME | South African Heritage
ABOUT During this period, KHALALA™ will set up a pop up shop to exhibit and sell designs from five (5) emerging and young South African fashion designers. The 5 designers will include: 2 Fashion Designers, 2 Jewelry Manufacturers as well as 1 Accessories manufacturer. The pop-up shop will be themed “South African Heritage” in celebration of Heritage Day on 24 September. The shop will feature ready to wear designs that draw inspiration from South Africa’s rich and diverse heritage, varied cultures, traditions and customs in the wider context of a nation that belongs to all its people. The designs on display will reflect an array of modern interpretation of traditional culture, varying from tribe to tribe such as Zulu, Xhosa, Venda, Ndebele, Sotho, etc.  On 26 September (first day of Paris Fashion Week Pret-a-Porter and the official opening of the Pop-Up Shop, KHALALA™ will host a business to business cocktail event which will serve as a networking session where the most influential international buyers, celebrities, French fashion designers, media, bloggers, editors and other people of interest will be invited, all aimed at creating a platform that connects South African young and emerging fashion designers with international buyers.  
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28 OCTOBER 2017
 
AFRICA FASHION RECEPTION - UNESCO
Paris, FRANCE
KHALALA POP-UP SHOP THEME | South Africa
ABOUT Once a year, UNESCO in partnership with the African Union and co hosted by the Nigerian Government, plays host to the global edition of the Africa Fashion Reception (AFR) in its Place de Fontenoy headquarter in Paris, France.  The African edition is hosted by the African Union in its headquarters in Addis Ababa during the same year. The Paris leg of AFR is a culmination of a new patronage and partnership between the Africa Fashion Reception and UNESCO (the world’s number 1 cultural organization). AFR is a Pan African initiative that gathers fashion designers, dignitaries, Ambassadors and media from over 30 African countries, in a celebration of cultural diversity expressed through the artistic fashion discipline with the proud theme ‘Africa is the New Inspiration of Global Fashion’.  Activities lined up during the Global edition include African Fashion Business Summit and exhibition by each of the participating countries. AFR is aimed at using the creative industry of Fashion as a vehicle to build bridges by creating free trade and partnerships among fashion practitioners throughout the African continent. It serves as a platform that attracts global attention to Africa’s very rich and diversified dress culture which can be explored as a catalyst for the social economic growth of the continent’s garment/textile industry. Furthermore, AFR uses fashion as a tool to fight poverty in Africa by creating wealth through the empowerment of women and youths in the various fashion vocations through training, capacity building schemes, workshops and setting up of medium/small scale businesses thereby supporting the United Nations Sustainable Development Goals and the African Union Agenda 2063.   
During this period, KHALALA will set up a pop up shop to exhibit and sell designs from five (5) emerging and young South African fashion designers. The 5 designers will include: 2 Fashion Designers, 2 Jewelry Manufacturers as well as 1 Accessories manufacturer. The pop-up shop will be themed “South Africa”, which will be amongst 30 other participating African countries. On 28 October (during the African Fashion Reception event and the official opening of the Pop-Up Shop, KHALALA will host a business to business cocktail event which will serve as a networking session where the most influential international buyers, celebrities, French fashion designers, media, bloggers, editors and other people of interest will be invited, all aimed at creating a platform that connects South African young and emerging fashion designers with international buyers. 
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17 - 21 JANUARY 2018
 
PARIS FASHION WEEK - MEN'S FASHION
Paris, FRANCE
KHALALA POP-UP SHOP THEME | The Rainbow Nation
ABOUT | During this period, KHALALA will set up a pop up shop to exhibit and sell designs from five (5) emerging and young South African fashion designers. The 5 designers will include: 2 Fashion Designers, 2 Jewelry Manufacturers as well as 1 Accessories manufacturer. The pop-up shop will be themed “The Rainbow Nation” and will be a showcase of designs from different racial groups. This will depict South Africa as a melting pot of various races, cultures, creeds and backgrounds. The designers will be drawn from Black, White, Coloured, Indian and South-East Asian race group to showcase designs that reflect South Africa’s cultural diversity, racial harmony, social cohesion and multi-culturalism and the coming together of peoples from different backgrounds in a country once identified with the strict division of white and black.  On 17 January (first day of Paris Fashion Week Men’s Wear and the official opening of the Pop-Up Shop, KHALALA will host a business to business cocktail event which will serve as a networking session where the most influential international buyers, celebrities, French fashion designers, media, bloggers, editors and other people of interest will be invited, all aimed at creating a platform that connects South African young and emerging fashion designers with international buyers.
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1 FEBRUARY - 31 MARCH (2 MONTHS) 2018
 
PARIS RETAIL SHOWCASE
Paris, FRANCE
ABOUT | To ensure commercial sustainability, KHALALA will invite one designer and provide them with international market access support into France to showcase their collection for a period of two months at a Paris retailer, fashion museum or appropriate showcase platform.  Such support will be aimed at nurturing new, young creative talent with relatively little industry exposure, thus helping them knock down the barriers to entry as they get started. Such support will entail retail space lease, designer’s public relations (interviews with French fashion buyers, fashion bloggers, media, etc), appearances at Paris Fashion Industry Events, photographer and videographer as well as digital and social media platform domain services that will convert existing designer products into relevant digital format e.g. Ecommerce store, Website, Branding Material (logos, brochure, catalogue, business cards), Integrated multi-media platform e.g. YouTube, instagram, facebook, Twitter, etc.  In order to be considered for the showcase, designers must be able to meet the stipulated retailer requirements, which can only be determined once a suitable platform has been identified, negotiated and agreed upon.  For long term commercial sustainability, KHALALA along with potential sponsors will explore the feasibility of pursuing one of the two options:
  • Assisting the designer in setting up retail stores in the uber city on the international fashion circuit i.e. Paris;
  • Set up a Boutique in Paris that will stock exclusive designs from selected South African designers for continuous display and unlimited sale to the French consumers and European market at large;
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1 APRIL - 30 SEPTEMBER (6 MONTHS) 2018
 
PARIS RESIDENCY PROGRAM
Paris, FRANCE
​BACKGROUNDI More than ever before, the African continent has become the most sought after source of design inspiration worldwide. Designers all around the world are heading to Africa, not only looking to it as a sourcing destination but as a source of inspiration to launch their own ranges. How do we then take control of our heritage and culture and ensure that our own craftsmen exploit it to serve the international market?
​ABOUT I KHALALA is launching a Residency Program for young and emerging South African fashion designers from the ages of 18 who wish to develop a research project in Paris during a period of up to a year.  This international incubation immersion programme hosted annually by Cité Internationale des Arts, welcoming more than 1000 artists,  from over 55 countries annually, who stay in one of its 325 residence’s studios in the heart of Paris,allowing them to sharpen their creativity and their artistic research in a new setting.  
at the Cité internationale des arts  in Paris.
​WHAT ARE THE CONDITIONS?
KHALALA will sponsor South African fashion designers for their residency at Cité internationale des Arts, Paris, providing studio and accommodation space, travel ticket, as well as a monthly stipend for their stay and design materials purchases.  In return, the designers must commit to the program and be available without any professional obligations during the residency.  
​​WHO CAN APPLY?
South African young and emerging designers who meet the following criteria:
  • Be committed in the professional life;
  • Speak French or English;
  • Provide proof of previous artistic work;
  • Be independent to organize their residency on their own once in Paris
  • Must be atleast 18 years old;
​​EXPECTED PROGRAM OUTPUTS:
Artists will experience a fashion design residency in Paris, visit fashion museums, galleries, Paris fashion houses, Paris Fashion Week and be immersed in the fashion scene in the city. Staying at the Cité internationale des Arts, Paris is a unique experience for any emerging designer, where he or she will be living in the world fashion capital while undergoing the most prominant residency in the world. It will be an opportunity to interact with other creative individuals from all over the world, build bridges and be inspired to create their own artwork.
​BENEFITS OF PARTICIPATING:
  • Introducing and exposing our fashion designers to International technique and designs;
  • Improve their competitiveness while working within an International environmnet;
  • Stimulate demand for European designers to collaborate with South African designers. This will ensure the introduction of South African fashion directly into an existing elite market;
  • Demonstrate to the world how our designers can take their craftsmanship and turn it into designs that are demanded by the European market;
  • Create value for South African designers in Europe and reposition South African fashion in Europe through creation of a positive perception of value.
​EXHIBITIONS​ I Throughout the program, designers will participate in peer to peer sessions attended by independent french designers, heads of fashion schools and fashion centres, representatives of the City of Paris, the Ministry of Culture and Communication and of the Institut français. At the end of the program,  designers will present the work produced during the residence at galleries, fashion museums and other showcase platforms throughout France. 


 
To learn more about each of these events, contact us  today!